Riyadh – Sharikat Mubasher: Mohamed El-Farran, Investment Consultant at Edafa Venture Capital asserted that startups should focus on comprehending the market’s needs, either in Egypt or Saudi Arabia, adding that this is a common mistake several businesses usually commit.

The expert made those remarks during his participation in the Startup Synch Forum, organized by Edafa Venture Capital, designed to spark conversations, connections, and collaborations that drive real innovation in Egypt and Saudi Arabia.

El-Farran further noted that market needs differ between Egypt and Saudi Arabia, which requires seamless integration of technology with market demands. He cited the success of VR Lab as an example of effective synergy between technological solutions and market challenges.

During the inaugural Startup Sync event in Egypt, Edfa Venture Capital announced successful partnerships with several Egyptian startups, including PR+, HREN, Bekya Pay, Business Lobby, Meraki, Marsad Group, Bonyan, and Albootcamp. These partnerships pave the way for greater success in the local market, with plans to extend these experiences to the Gulf market through Edfa Venture Capital’s logistical support for startups entering the Saudi market.

The Startup Sync event provided an exceptional platform for engaging with thought leaders and entrepreneurs while discussing the latest trends in investment and startup support. It served as a hub for exchanging ideas and forging strategic collaborations that enhance cooperation among stakeholders in the entrepreneurial ecosystem.