Riyadh - Sharikat Mubasher: The Future Hospitality Summit Saudi Arabia (FHS) invited hospitality entrepreneurs to join the Startup Den 2025 to secure exposure, mentorship, potential funding, and prizes such as incubation support.

The Startup Den represents a golden opportunity for entrepreneurs in the region’s hospitality industry to present their business model to an esteemed panel of judges and investors, according to a recent statement.

Ten finalists, who will receive complimentary access to the event, will be selected to make their business case to the panel: Fahad Al Obailan, Group CEO of BAAN Holding; Khalid Alsatti, Senior Specialists at UN Tourism; Sundip Patel, CEO of Ezdaher Financing Company, and Ahmad Arab, Founding Partner at Horwath HTL Saudi.

Each finalist will have five minutes to present their concept, business model, and supporting data, with two minutes for judges’ questions. The winner will be announced during FHS.

FHS Saudi Arabia is also offering startups enhanced visibility with a dedicated stand, at a specially discounted rate.

Jonathan Worsley, Chairman of FHS organiser The Bench, said:” FHS Saudi Arabia is all about innovation, forward-thinking and sustainability, focusing on the opportunities and challenges today to help shape the hospitality industry of tomorrow. With KSA’s unprecedented tourism transformation as part of Vision 30 well under way and major events like Expo 2030 and FIFA World Cup 2034 drawing near, entrepreneurship is fundamental to the continued success and evolution of the country’s hospitality and tourism sector.”

The Startup Den is open to young businesses in the hospitality sector with a viable product or service. Companies must be less than three years old, have an annual revenue of under $1 million, employ between 2 and 30 people, and have raised between $450,000 to $500,000 through seed or early-stage funding.