Dubai - Sharikat Mubasher: The UAE-based property technology (proptech) startup, Rewa, officially launched its digital rent payment and reward application across the country, following the successful closure of its undisclosed seed funding round.

Rewa will use the new capital to expand across Dubai, with plans to scale across the wider UAE and into the GCC, the company announced in a statement today.

The funding will also help Rewa onboard landlords through the Rewa Alliance platform, which streamlines collections through automated tracking, digital receipts, and workflows aligned with UAE rental regulations.

The round was backed by Qatar Development Bank, Plug and Play, Neocity Invest, Startup Wise Guys, Second Century Ventures (REACH MENA), and senior executives from leading GCC real estate firms.

The Rewa application enables tenants to earn Rewa Points that can be redeemed with over 150 global and local partners across travel, retail, groceries, dining, and lifestyle. Points can also be applied toward future rent, utilities, or long-term housing goals with select UAE developers.

For landlords and property managers, Rewa streamlines rent collection through automated payment tracking, digital receipts, and workflows aligned with UAE rental practices, including DLD/Ejari-aligned processes and cheque-like safeguards.

“Rent is often the largest recurring expense in people’s lives, yet tenants in Dubai have historically received nothing in return and still pay rent through cheques. We have applied proven loyalty models from the airline and hotel industries to rent, creating a system that rewards tenants while improving cash flow and efficiency for landlords,” said Ramzi Mneimneh, Founder of Rewa.

Moreover, Rewa launched its landlord onboarding platform, Rewa Alliance, to empower all UAE landlords and property managers by reducing onboarding times and offering zero setup fees.