Dubai – Sharikat Mubasher: Mastercard announced it has partnered with LiaPay, a payroll application operated by fintech company Liabify, to issue prepaid cards to salaried employees across four Gulf markets, expanding access to digital payments and earned wage services.

As per a recent press release, this collaboration will provide employees with Mastercard Platinum prepaid cards linked to the LiaPay app, enabling them to access their earned wages before payday and make in-store, online and cross-border payments.

The solution is aligned with local Wage Protection Systems (WPS) and supported by regulated financial institutions. It allows employees to access salaries they have already earned without relying on traditional credit facilities.

The initial rollout will cover the UAE and Qatar, followed by expansion into Saudi Arabia and Oman.

The partnership builds on LiaPay's existing operations, supported by Mawarid Finance as its BIN sponsor and Paymentology as its payment processor. The company has also signed agreements with DEEL and Anvin ERP to extend its services to more than 200,000 employees across its network.

Commenting on this, Allan Villegas, co-founder and CEO of Liabify, said the partnership supports the company's ambition to provide workers across the Gulf with faster access to their earnings and broader financial services.