Lime Consumer Finance enters Egyptian fintech market

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NOHA.GAD
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Jul 20, 2025
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Cairo - Sharikat Mubasher: Lime Consumer Finance, the largest education financing platform in Egypt, wholly owned by First Abu Dhabi Bank Group, announced its official launch in the Egyptian fintech ecosystem, focusing on educational financing as its first strategic entry point.

Licensed by the Egyptian Financial Regulatory Authority (FRA), Lime’s application offers structured, transparent, and accessible solutions for families in Egypt, enabling them to plan and pay for education across a wide network of nurseries, schools, and universities, the company announced in a press release today.

The application was designed to expand into other essential life sectors, along with education, paving the way for broader financial empowerment. It offers installment options ranging from 6 to 12 months for amounts up to EGP 1 million, with digital onboarding and financing approvals granted within minutes, ensuring speed, convenience, and regulatory compliance.

Commenting on this milestone, CEO and Managing Director, Ahmed Mohsen, said: “With an initial investment of $9.4 million, Lime enters the market at a time when Egypt is witnessing a parallel surge in private education demand and digital financial inclusion, fueled by a young population and supportive national policies.”

He emphasized Lime’s commitment to filling the critical gap in the Egyptian fintech ecosystem by offering structured, transparent, and accessible financing solutions. “With a strong investment in technology, we aim to deliver a unique digital journey for customers, with approvals granted in minutes using a state-of-the-art credit decision engine.”

Lime focuses on driving financial inclusion and sustainable impact across Egypt’s evolving fintech landscape, backed by the experience of First Abu Dhabi Bank Group.


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