Riyadh – Exclusive Sharikat Mubasher: Mohamad Al Abed, Head of Marketing at Francorp Middle East told Sharikat Mubasher that this is not the first time the company has participated in Biban Forum, adding that Francorp spent over 25 years providing its services to over 16,000 clients in the Middle East.

 Al Abed further explained that Francorp’s scope of work covers multiple areas, providing a wide range of services including consulting services, strategic plans, legal contracts, B2B marketing strategies, and helping create a link between investors and brands for franchising purposes.

Francorp is one of the largest franchise consulting firms in the Middle East. Established in 1976, it is also the oldest known franchise consultant, with a presence in more than 55 countries. Headquartered in the United States, the company offers the best professional advice about franchising system development, acquiring a franchise, and the related costs of franchising in the Middle East, as well as in other parts of the world.

Expected to welcome over 160,000 visitors, Biban 2024 will provide 10,000 investment and entrepreneurial opportunities, 420 workshops for over 19,000 beneficiaries, and consultation and guidance sessions for more than 5,000 beneficiaries.