Riyadh - Sharikat Mubasher: Zension Technologies, a leading subscription e-commerce company for consumer tech, sells 16 to 20 million electronic devices annually across the GCC region, according to Co-founder and CEO Khalid Saiduddin.

In an interview with Alarabiya Business, Saiduddin revealed that Saudi Arabia accounts for 70% of Zension Technologies’ total sales in the GCC.

He highlighted that the global consumer tech market is valued at approximately $1.5 trillion, with nearly 30 million active consumers in the GCC region.

Recently, Zension Technologies raised a $30 million series A round led by Wa’ed Ventures to offer consumers a new way to buy, own, and upgrade their devices through its new vertical Zaam.

Zaam enables consumers to upgrade and experiment with new or different models, switch regularly, and enjoy free repairs, all at a lower price than traditional installment or buy now, pay later plans.

Every device in the Zaam ecosystem is automatically repurposed, allowing the maximum residual value to be captured, and this value is then passed back to customers in the form of a low monthly subscription.

Established in 2016, Zension Technologies is a leading provider of protection, extended warranty, and guaranteed buy-back services for mobile devices and consumer electronics plugged into major retailers, telcos, and OEMs serving Saudi and UAE markets.